I love helping businesses translate abstract goals, contexts, and brands into cohesive and elevated visuals. By using my experience, insights, effective organization, communication, and resource management skills, I’m able to improve strategy at inception, make sound design decisions, flag and pivot around pitfalls, and access more resources to enrich the final product and drive its success.
Art direction can come in the form of:
+ Overseeing brand consistency/development
+ Managing talent and resources
+ Art specs for illustrators/photo research
+ Clear mock-ups and pitches
+ Template creation
+ Mood boards
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