Various digital marketing touchpoints for Scholastic Education programs
Emails designed to excite educators or medical professionals about seasonal offers
Digital ads/banners designed connect with other communications for comprehensive campaign
Top: Campaign email, leading with the most popular books offered (isolated on left, and in context on right).
Bottom: Matching banner/digital ad isolated (left) and in context (right).
Left: Back to school season email with double offers framed in familiar note paper and crayon/doodles.
Right: Halloween season email with relevant titles and child-friendly spooky imagery.
